About Pet Potential & owner Alison Winters
Alison Winters owns and runs Pet Potential, with the help of a knowledgeable and friendly support team.
I enjoy helping owners to develop a fun and rewarding relationship with their pet, whether this be a dog, cat or rabbit. I have a commitment to using force-free methods based on up-to-date scientific research and an ability to treat both animals and humans with compassion and respect.
Helping people improve their relationships with their pets is my main goal. I work with a variety of clients on a one to one basis and within class environments. Most of all, I love helping people build positive relationships with their pets, being supportive, approachable and down to earth.
Meg taking part in one of many research projects at the University of Lincoln to help further our understanding of canines
With a strong academic background in human psychology and clinical animal behaviour, I have been trained by the UK’s leading veterinary behaviourists to understand the emotional side of a pet’s behaviour. With a Masters degree in Clinical Animal Behaviour from the University of Lincoln and a Foundation degree in Animal Training and Behaviour from Bishop Burton/Hull University.
In addition, I have been fully assessed and am now a registered Animal Training Instructor with the Animal Behaviour and Training Council (ABTC), and a Member of the Association of Pet Dog Trainers (APDT UK) Member: 01128. As a Provisional Member of the Association of Pet Behaviour Counsellors (APBC), I have gained the relevant academic qualifications, and am now gaining the practical experience necessary for full membership.
These professional organisations are all dedicated to promoting kind, reward based training methods to effectively train and rehabilitate dogs. You cannot become a member of them by simply paying an annual fee!
I continue to grow and learn as an animal behaviourist and trainer attending several educational conferences, seminars, and webinars each year. With my own dog I have trained and competed in many dog sports including gundog, obedience, agility, and scent work.